Ayno and MCA at MIR Tech 2023: the Italian Audio & Video Show

Three days of events, music and streaming: for its 2023 edition MIR - Music Inside Rimini opened its doors to system integrators and industry organizations, dedicating an entire pavilion to MIR Tech.

More than 12,000 unique visitors, more than 30 exhibitors, 17,000 square meters of pavilions, 2 live stages, 3 immersive rooms, 2 arenas: with a 12 percent growth over the last 2019 edition, MIR stands as the leading AV event on the Italian market.

STIM Tech Group, with Ayno Videoconferencing Group companies and MCA Means of Audiovisual Communication, set up an 80-square-meter booth to showcase our offerings and some products from our Vendor Partners.

Collaborative Space, Corporate Virtual Set and Staging: the versatility of the integration world

Two macro areas, one more dedicated to Corporate Collaboration, with ledwalls, videoconferencing systems and sound-absorbing furnishings, more in Ayno's chords; the other recalling the events and broadcasting environment, with green screens and virtual sets, core of MCA's offering.

MIR Tech allowed us to show the added value of our Group's Ecosystem, which can cover the demand of different portions of the market, for all sectors, integrating tailor-made solutions even in a short time.

Heterogeneous growth of video conferencing systems: from Telepresence to Corporate Broadcasting

Although traditionally the MIR Fair has mainly addressed the more classically understood Events sector, represented by live stages and services, this year the Organization has also chosen to emphasize the integration and set-up part that allows the creation of AV systems: in fact, a growing trend is to create small TV studios, for streaming webinars and video communications, within private Companies.

Carlo Di Fiore, BDM of STIM Tech Group, spoke about this in a talk titled "Heterogeneous Growth of Videoconferencing Systems: from Telepresence to Corporate Broadcasting," held in a Speaker's Corner in the AV Experience Arena: an opportunity to talk about interesting Use Cases in front of a diverse audience of architects, industry technologists and integrators.

With the hope that MIR Tech will also become a reference point for end-users in future editions, we are pleased to have been part of and contributed to the revival of what is the event that most gathers and attracts industry colleagues from all over the country.